Creating light for the future – for 70 years
Since its foundation in 1950 in Bispingen, Lower Saxony, WE-EF has developed from an electrical installation company to an internationally renowned manufacturer of exterior luminaires. The WE-EF brand stands for high-quality outdoor luminaires with an independent design and innovative technology. More than ever, the focus is on innovation and sustainability. Today, as in its early years, WE-EF is guided by the principle of one brand, one family.
Germany at the beginning of the “economic miracle” around 1950: A young man completes his training as a master electrician and, with the support of his wife Gisela, he sets up an electrical installation company in Bispingen, Lower Saxony. His name: Wolfgang Fritzsche. At this point in time he had no idea that a globally renowned brand would one day develop from his initials “W” and “F”. As an entrepreneur, he boldly pursued his desire for independence and self-determination in the firm belief that anything is possible when there is a will to succeed and you work hard for it.
Now, in 2020, the company is celebrating its 70th anniversary. WE-EF can look back on a success story spanning the seven decades that were actively shaped by the founder up until a new generation took the helm in the early 1990s; thereafter, Wolfgang Fritzsche continued to support the company until his death in 2015. The company tapped global growth markets early on, for example in South-East Asia. In 1982, WE-EF Lighting was founded in Thailand – under the management of Thomas Fritzsche, who had worked in his father’s company since 1976. In 1986, his brother Stephan Fritzsche joined the family business, and in 1990 he took over the management of the head office in Bispingen. Further subsidiaries followed in France, Australia, the United States of America and Switzerland.
WE-EF has always had a pioneering role in technology. Durable cast aluminium for housing parts was a core competence right from the start – initially in the form of sand casting, later in gravity die casting and today in high-precision, high-pressure die casting. In 1976, a lighting technology laboratory for reflector development was added and WE-EF also became a pioneer in the field of LEDs; the company presented its first street and area lighting luminaires with OLC® One LED Concept technology as early as 2008.
WE-EF has always had a pioneering role in technology. Durable cast aluminium for housing parts was a core competence right from the start – initially in the form of sand casting, later in gravity die casting and today in high-precision, high-pressure die casting. In 1976, a lighting technology laboratory for reflector development was added and WE-EF also became a pioneer in the field of LEDs; the company presented its first street and area lighting luminaires with OLC® One LED Concept technology as early as 2008.
Als Teil der Fagerhult Gruppe, der WE-EF seit 2017 angehört, prägen auch heute ein authentischer, persönlicher Führungsstil, kurze Kommunikationswege und lösungsorientiertes Denken die Firmenkultur. Sie schafft ein Umfeld, das die hellsten Köpfe der Branche als Mitarbeiter anzieht und im Unternehmen hält. In diesen flexiblen, modernen Strukturen entstehen innovative Produktlösungen sowohl für den urbanen Raum als auch zur Architekturbeleuchtung – vom miniaturisierten LED-Scheinwerfer über gut gestaltete Poller- und Bodeneinbauleuchten bis zu vernetzten Straßenleuchten für die Smart City. Beste Perspektiven also für einen weiteren Meilenstein, die Übergabe der Geschäftsführung der WE-EF Group von Stephan Fritzsche an seinen Nachfolger Mario Dreismann, die nach einer intensiven Einarbeitungsphase zum 1. Oktober 2020 geplant ist.
Some milestones from 70 years of WE-EF:
1960: The first sand cast parts for street lights lay the foundations for our aluminium casting competence;
1965: First catalogue is published – in A5 format;
1975: A lighting laboratory for developing reflectors is established;
1976: Thomas Fritzsche joins the company;
1982: Foundation of WE-EF Lighting in Thailand – an early step towards globalisation;
1986: Stephan Fritzsche joins the company;
1994: Subsidiaries established in France and Australia;
2000: Foundation of WE-EF Lighting USA;
2008: Introduction of LED street and area lighting luminaires with OLC® One LED Concept technology;
2009: The Technical Centre in Neuendorf im Sande near Fürstenwalde is built;
2010: Foundation of WE-EF Helvetica, Switzerland;
2014: New Head Office and R&D building established in Bispingen;
2015: New Head Office in Lyon;
2017: WE-EF joins the Fagerhult Group;
2018: Thomas Fritzsche retires after 42 years at WE-EF;
2020: After 34 years at WE-EF, Stephan Fritzsche hands over management of the WE-EF Group to Mario Dreismann.